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Broadway at the Beach

Fireworks Soar All Summer Long At Broadway

Fireworks, whether they are a symbol of freedom on Independence Day, a memory of a first sneaked kiss with your junior high sweetheart or watching them with your children for the first time, they are the highlight of the sky every summer at Broadway at the Beach!

Here's a little history of the summertime favorite; many historians believe fireworks originated in China at some point between 600 and 900 A.D. when Chinese alchemist were trying to find an elixir for immortality! Okay, now let's fast forward more than a millennium. Fireworks may not have any immortality fix, but they are always the perfect ending to a day spent with friends and family!

This summer, Broadway at the Beach along with our friends at Helicopter Adventures will be lighting up the sky with a Fireworks Extravaganza every Tuesday now through Tuesday, August 29th and then every Friday starting Friday, June 23rd through Friday, August 18th all at 10pm (weather permitting of course!).

Summertime isn't the only time fireworks will rise above Lake Broadway. Click here to view when we will be shooting fireworks this fall and holiday season!

So whether it's winter, spring, summer or fall, we hope you make a date night or family night out and make memories under the stars and fireworks of Broadway at the Beach!

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Show Dad Some Love From Broadway

Posted in Broadway at the Beach, Featured Posts

Whether he is a father, grandfather, new father, stepfather, dog father, cat father or a loved father figure, this Sunday is for him! We're talking about Father's Day 2017! Here are some ideas to celebrate the male mentor of your family at Broadway at the Beach!

1.) A Gift For Gramps

There are plenty of places to peruse through at Broadway, but when it comes to a special gift for dad, let us suggest going the sweet route! Unless he's a strict vegetarian, all dads would love a box of delicious Beef Jerky from none other than the Beef Jerky Store. Papa Bear got a sweet tooth? There's nothing the sweet taste of freshly made bear claws or pralines from River Street Sweets can't fix! Want a treat the whole family can enjoy with dad, then head on over to Kilwins for a divine ice cream cake specifically designed for dad! Don't forget, we also have some of dad's favorite shops including Harley-Davidson, M.R. Ducks and Ron Jon Surf Shop!

2.) Fun Time With Father

Want to have some friendly competition with your ol' man this Sunday? There's no better place to go head to head with a heated battle of pac-man, billiards or shooting hoops than at Dave & Buster's! If your dad has the need for speed, make some memories with him on Broadway's jetboat rider or get behind the wheel of go carts at Broadway Grand Prix!

3.) Dinner With Dad

Whether you're throwing a few brews back at Liberty Brewery & Grill or American Tap House, you're grabbing a burger at Wahlburgers or Johnny Rockets, you're crackin' jokes and crab legs at Joe's Crab Shack or over comfort food at Paula Deen's Family Kitchen, treat the man to something suited strictly for his tastes. There are plenty to choose from at Broadway!

So whether you say Happy Father's Day with a gift, a meal or fun and games or with your own family's traditions, we hope everyone has a great Father's Day!

Happy Father's Day from Broadway!

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Celebrate Today With Your BFF at Broadway

Who is your best friend?

They are the person that knows the real you. That person you can confide in. That person you do life with. That person you celebrate the highest highs and that walks with you through the lowest lows. Whether it's a best friend from childhood or a recent instant connection, true best friends are rarity in life. When you find one or two or even a group of besties, you should celebrate them and what better day to do that than national best friend day on Thursday, June 8th at Broadway at the Beach!

Whether it's your go-to girlfriends or best bros, dining over burgers at Wahlburgers, crackin crab legs at Joe's Crab Shack or sipping on something sweet from Wet Willie's or the latest craft brew at American Tap House, you can always catch up on the latest gossip while enjoying a meal at Broadway!

Are you a more adventurous duo or group, make memories with your best friends over lake broadway as you zipline at Soar & Explore and be sure to bring your camera to capture those intense facial expressions as your friend conquers their fear of heights on the new Ferris wheel of Pavilion Park West!

Are you a competitive couple of best friends? If so, let the games begin at Dave & Buster's as you compete for bragging rights after scoring the most points on basketball swishes and football throwing games!

Shopping can also be a great way to celebrate national best friends day, because let's face it, you know you will be borrowing whatever they buy at some point in time! You can help decide which wall piece is best for your bro's man cave when shopping at Man Cave Store and help your girlfriend decide which piece of jewelry goes best with their little black dress when shopping at Bijuju!

So how will you celebrate National Best Friends Day? Whether you spend it with us or with a phone call across country to your childhood friend, we hope it's a day where memories are made that will last a lifetime!

Happy National Best Friends Day!

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Summer Begins At Broadway

It's the season of fun at Broadway at the Beach as we kick off our 2017 Summer Nights entertainment series this Friday, June 2nd! You and your entire family will enjoy, laugh, dance and sing along with this year's entertainers sponsored by Extreme Pizza and Helicopter Adventures!

As the heat of summer sizzles, so will the high-energy entertainers strolling The Avenue, beginning at 7pm every night! Fire dancers, stilt walkers and more will dazzle the crowds as you're walking to your favorite spots along the Avenue, including the new Dave & Buster's (opening June 5th), Hard Rock Café, Wahlburgers and American Tap House!

You won't want to forget your comfortable, dancing shoes when Mr. Nigel begins the music of the night at Broadway every Monday, Tuesday, Wednesday and Thursday in Center Court from 7 pm – 9 pm! Mr. Nigel has been bringing families together and making memories with music for years and this year, he'll continue to provide a family fun atmosphere! Taking over in Center Court every Friday, Saturday and Sunday from 7pm – 10pm, local favorite from Dino Capone's School of Rock, Shelley Sasser will sing the blues, country and today's hits along with a few of her originals! We've got more planned for Center Court this summer as your little ones can become their favorite character or art canvas as they enjoy free face painting every Tuesday and Friday!

Don't forget to bring the kids every Monday, Wednesday, Thursday and Sunday night to see the costumed Character Company princesses and superheroes before and after they ride the rides of Pavilion Park West! We'll also have the returning and incredible instrumentals of Ripley's RUCKUS drumline hyping up the passersby as they beat their drums to amazing rhythms every Tuesday and Friday throughout Broadway! And every Saturday night beginning at 7 pm, you'll recognize the beautiful sounds of Bagpipers as the Conway Celtic Pipers stroll through the summer nights of Broadway!

Our summer nights wouldn't be complete without our annual fireworks extravaganzas over Lake Broadway! This year's fireworks will light up the sky every Tuesday at 10 p.m. (now through August 29th) and Friday nights at 10 p.m. (June 23rd through August 18th)!

So while you're enjoying the sunny days and shores of Myrtle Beach this summer, we hope you also enjoy the Summer Nights of Broadway at the Beach!

For a complete list of upcoming events, click here to view our Calendar of Events!

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It’s Sweet, It’s Unique & It’Sugar

Posted in Broadway at the Beach, Shopping

Where can you get a sushi platter made entirely out of candy? Or how about a rice crispy treat that could last you a month? Where can you get a pool float in the shape of a hamburger or a Reese's pillow or a giant bottle of Hershey's chocolate syrup? There's one answer to these questions at Broadway at the Beach. If you're on the quest for something sweet and unique, It'Sugar is your one stop shop to grab some sugary necessities and retro novelties!

Forget the sugar plums dancing in your head, because you'll learn a whole new meaning of sweet dreams when you're lying on an ice cream or donut pillow.

Those sweet dreams will continue throughout the day after you've purchased a giant box of your tasty tart favorites including Nerds, Skittles and Sour Patch Kids. However, a box this big may be hard to sneak into the movie theatre… or so we've heard!

Young and not so young candy lovers will recognize one item at It'Sugar: Pez. From Hello Kitty to Captain America to Frozen's Elsa and Star Wars' Darth Vader, there is a Pez (both sweet or sour) for every candy lover!

Can't decide what kind of sugar creation is for you? That's no problem because you can design your own goody bag of favorites! From gummy bears, rainbow twisters, rock candy, chocolate covered nuts, and chocolate pretzels, the list goes on and on for how to create your own delight! And don't forget the wall of Jelly Belly jelly beans! Yes, we said wall of jelly beans!

It's not all about the treats, It'Sugar has a plethora of knick-knacks, clothing and more to show off your love of sweets wherever you go. T-shirts, tank tops, cola flavored chapsticks, keychains and more sweet souvenirs can all be found for that sugar-lovin' someone or for your own collection. Plus, It'Sugar carries a few special infused goodies reserved for those 21 and over, so please eat your sweets responsibly!


Whether you're in the mood for a crunchy candy bar, soft suckers, a dose of chocolate, a fun gift or a sugar survival kit, look no further than It'Sugar at Broadway at the Beach!

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