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Privacy and Disclaimer

Burroughs & Chapin Co. Inc., d/b/a Broadway at the Beach respects the privacy of users of this site and will exercise prudent judgment to safeguard your privacy on-line. This policy establishes how Broadway at the Beach will use information that you voluntarily enter during your visit to our website.

When you visit the Broadway At The Beach Website, you should be aware of the following:

  • When you enter information into forms, we may collect and/or store the information in a database for statistical and internal marketing purposes. This enables us to see which areas of this website most attract our users so that we can continually improve the site and make it as user-friendly as possible. In addition, we are able to learn which states most of our visitors are from and how we can cater to them in order to make sure their stay in Myrtle Beach is memorable one.
  • When you send your questions to us by email, you may be sending confidential information (name, address, email address, etc.), which we may store in order to respond to you as quickly as possible.
  • When you request information from Broadway At The Beach, we reserve the right to keep this information in the database in order to respond to your requests as promptly as possible and to track customer interests.
  • Broadway at the Beach may collect information such as age, gender, and interests using 3rd-party audience data to improve your experience both on our website and at our shopping center.

Currently, Broadway At The Beach will not share a user's email address or other specific personal information (name, address, age, etc.) for marketing purposes without such user's consent. In the future, Broadway At The Beach may implement an “opt-out" policy, permitting users to notify Broadway At The Beach of their preference not to have their email addresses or any other personal information shared with any other parties for any purpose. When and if such a policy is in effect, if a user does not choose to “opt-out", such user's information may be shared with other parties for marketing purposes.




This site is provided by Broadway At The Beach, Inc. on an 'as is' basis. Broadway At The Beach makes no representations or warranties of any kind, express or implied, as to the operation of the site, the information and accuracy of the information, content, materials or products included on this site. To the fullest extent allowed by applicable law, Broadway At The Beach disclaims all warranties, expressed or implied, including but not limited to implied warranties or merchantability and fitness for a particular purpose. Broadway at the Beach will not be liable for any damages of any kind arising from the use of this site, including but not limited to direct, indirect, incidental, punitive or consequential damages.

In addition, Broadway At The Beach explicitly disclaims any responsibility or liability for the accuracy, content, or availability of information found on sites that link to or form this site form third parties not associated with Broadway At The Beach.

Copyright Notice

All content included on this site, such as text, graphics, logos, button icons, images, audio and video clips, and software, is the property of Broadway At The Beach, Inc. or its content suppliers and is protected by copyright laws and regulations. The collection, arrangement and assembly of all content on this site is the exclusive property of Broadway At The Beach, Inc. or its software suppliers and is protected by copyright laws. The content and software on this site may be used as a resource for shopping, vacation planning, tickets, reservations and similar activities. Any other use, including the reproduction, modification, distribution, transmission, republication, display or performance, of the content of this site is strictly prohibited. BROADWAY AT THE BEACH is a registered trademark, and the BROADWAY AT THE BEACH logo and associated graphics, logos and service marks appearing on this site are trademarks of Broadway At The Beach, Inc. Those trademarks may not be used in conjunction with any product or service that is not Broadway At The Beach's, in any manner that is likely to cause confusion among customers or users, or in any manner that disparages or discredits Broadway At The Beach, its parent company and affiliates.